MK Plumbing

A professional website for a Brisbane plumber featuring emergency call buttons, service area maps, and online booking. Resulted in 40% more enquiries.

Plumbing Brisbane, QLD 10 days

+40% More Enquiries

Page 1 Google Ranking

1.2s Load Time

The Challenge

Mick had been running MK Plumbing for over 15 years, relying entirely on word of mouth and his reputation in the local area. While business was steady, he noticed competitors with professional websites were winning jobs he should have been getting.

The problem? When potential customers Googled “plumber Brisbane” or “emergency plumber near me,” Mick was nowhere to be found. Even when someone got his name from a friend, they’d Google him first—and find nothing.

Our Approach

We designed a website specifically for how plumbing businesses operate:

Emergency-first design — A prominent emergency call button on every page. When someone’s got a burst pipe at 2am, they need to reach Mick with one tap.

Service area clarity — An interactive map showing exactly which suburbs Mick services. No more wasted time on calls from areas he doesn’t cover.

Trust signals — License number, insurance details, and years of experience displayed prominently. For tradies, credibility is everything.

Mobile optimised — 70% of emergency plumbing searches happen on mobile. The site loads fast and works perfectly on any phone.

Key Features

Emergency Call System

The click-to-call button is impossible to miss. On mobile, one tap connects directly to Mick’s phone. We also added after-hours messaging for non-urgent enquiries.

Online Quote Requests

For non-emergency work, customers can submit their details and job description. Mick gets all the info he needs before calling back—property type, issue description, preferred timing.

Google Reviews Integration

Mick had dozens of 5-star Google reviews that nobody could see. We added a reviews widget that displays his latest feedback directly on the site.

Service Area Map

An interactive map clearly shows which suburbs MK Plumbing covers. This has significantly reduced time wasted on enquiries from outside his service area.

The Results

Within the first month:

40% increase in enquiries — New customers finding MK Plumbing through Google searches
Page 1 rankings — Now appearing for “plumber [suburb]” searches across his service area
Higher quality leads — The service area map and quote form pre-qualify enquiries
More emergency calls — The prominent emergency button has increased after-hours work

What Mick Says

“I was skeptical about spending money on a website, but within a month I’d booked jobs that more than covered the cost. The emergency button alone has brought in so much work. Now I wonder why I waited so long.”